When you start a business, it’s crucial that you trademark your brand to avoid any problems in the future. Registering the name of your company doesn’t give you exclusive possession of that name. A lot of business owners seem to take this for granted. If your company name, logo, tagline or any other relevant information aren’t trademarked, anyone can claim it as their own. Trademark Registration is key when registering your brand. With that said, to protect everything that you built, it’s advisable that you trademark your brand before you launch your business. If you complete the process, no one can steal your hard work. Your assets and your intellectual properties will be protected by your trademark.
The First Step In Trademarking Your Brand
The first thing you should do is research if your proposed business name and logo don’t have any similarities in existing businesses. If your business has a name or logo that is too similar to a particular business, it will be very hard for you to secure rights. This is because if you proceed, you will be charged with infringing on the rights of others. With that said, you have to take the time to search if your business name and logo are truly unique.
Filing A Trademark Application
Always keep in mind that a brand is supposed to be a sign that distinguishes the products of services of an enterprise. That said, you should point out these goods and services when you file an application for a trademark. This can take some time because good and services are usually divided into around 45 classes. You have to choose which class your product or service belongs to. To ensure that you follow the right level, it’s recommended that you seek the assistance of a trademarking consultancy firm. They’ll help you make the application process a lot easier.
Make Sure That Everything Is In Order Before You File Your Application
You should know that when you apply to trademark your brand, it will take the government around four months to review your request. This is a very long time, and it can be a barrier in the launching of your business. This time-frame can also increase if you submitted an incomplete application. To avoid this, make sure that all the documents required are included in your application form. If your application has been approved, another two months will be set aside for third parties to contest your request. If the two months pass without any objections, your trademarks can then proceed to registration to finalize the process.